Is your ad good?
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Upload it. Get a score, what’s broken, how to fix it — and the settings to run it under.
For anyone who pays for an ad before knowing if it works: the owner running ads alone, the freelancer, the media buyer, the agency.
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Dead first second
Loses them at 0:04
Payoff at the midpoint
Before Adproved · After Adproved
Same ad. One round of fixes.
A real report pair from a customer account. Version one was graded, the fixes were applied, version two was graded again.
Household-appliance repair service·Meta feed·lead ads·9:16 video
Fix one: replace dark opening with a legible hook.
15.1s video
Do not run this
Dark, unrecognizable opening kills the hook before the technician or offer ever shows up
- Opening frame is a dim, close-up puddle inside a dishwasher — unrecognizable at phone size in the first second.
- That dark, ambiguous hook is the single costliest defect: most viewers scroll past before the technician or problem is legible.
What the report told them to fix
- 1Replace dark opening with a legible hook
- 2Fix CTA mismatch between copy and button
- 3Burn in captions for sound-off viewing
11.2s video
Ship, then fix
Solid demo-repair ad, but wrong audience shown and platform format mismatched
- Opening scene and text question land inside the first second, which is stronger than most ads on this placement.
- The video depicts a private homeowner while the targeting brief says property owners and management companies, breaking audience match.
What it still needs
- 1Show the actual target customer type
- 2Widen the midpoint reveal shot
- 3Sharpen the first line with the specific fault
Where the points came from
Percentiles against real ads on this placement.
Both versions were scored against the same benchmark, so the change is measured, not guessed.
Video or image. Both graded.
Frame by frame
- Opening frame
- Where it loses viewers
- Second-by-second fix
At a glance
- Stop power at thumbnail size
- Text readable on a phone
- Offer visible in the image
Version two, measured
Upload the fixed ad. It is graded against version one, so the change is a number, not a feeling.
Your copy, rewritten
Inside your brand rules. No discounts if you don't discount.
The right settings
Objective, audience, budget — and when to switch it off.
What to test next
Every fix and every angle in one list you tick off.
Studio
Set up your product once.
Then everything else fills itself in.
Product
What you sell, to whom, and what you never say.
Avatars
The different people who buy it, and why.
Angles
Hook lines written ready to shoot.
Tests
What to run next, in order.
Start free. Pay when it pays off.
One wasted ad test costs more than a month of Solo.
Solo
For a founder testing their own ads.
Billed monthly, cancel any time
8 ads tested
every month, each with its version-two check
- Report + version-two check per ad
- Full fixes + rewritten copy
- Campaign settings
- 5 avatar + angle sets
The money-back promise comes with Pro and Agency.
Pro
For the freelancer or media buyer testing every week.
Billed monthly, cancel any time
30 ads tested
every month, each with its version-two check
- Version two graded against version one
- Unlimited product profiles
- Priority processing
Money-back promise. Apply the fixes, upload version two. If it does not score higher than version one, that month is refunded.
Agency
For agencies signing off client budgets.
Billed monthly, cancel any time
100 ads tested
every month, each with its version-two check
- Everything in Pro
- 10 client workspaces
- Shareable client reports
Money-back promise. Apply the fixes, upload version two. If it does not score higher than version one, that month is refunded.
Every plan starts with 1 free ad tested and 3 days. No card to begin. Cancel any time.
Questions
Before you upload.
What people ask before the first report. Short answers, no small print.
- Who is Adproved for?
- Anyone who pays for an ad before knowing whether it works: the owner running their own ads, the freelancer, the media buyer, the agency signing off client budgets. No media-buying background needed; the report tells you what to change and how.
- Is my video stored?
- The video file stays on your device. Your browser extracts reduced frames and sends only those for grading; the report keeps six small preview frames so you can see what was judged. Nothing is used to train models.
- Which platforms and formats are graded?
- Facebook and Instagram Feed, Reels and Stories, and TikTok. Video and static images. Each placement is graded on its own rules: a 9:16 video for Reels is not judged like a 1:1 image for Feed.
- Where does the benchmark data come from?
- From close to a million in tracked ad spend and more than 700 million impressions across TikTok, Instagram and Facebook. Every score is a percentile against ads that actually ran on that placement, so 50 means typical and 75 means better than three out of four.
- Is the score consistent?
- Every criterion is scored from observable checks with evidence, not from a mood. The same file with the same copy gets the same objections. When you upload a fixed version, it is graded against version one, so the change is measured, not guessed.
- What does the free trial include?
- One full report and three days, no card. You see the score, every defect, the fixes, the rewritten copy, the brief for version two and the campaign settings.
- Which language is the report in?
- The report is in English. Your copy is rewritten in the language you wrote it in, whether German, French, Arabic or anything else; it is never translated.